Cereal Bars Market Outlook
Cereal bars are prepackaged food items made of cereals, such as wheat, oats, rye, and rice. They are rich in essential nutrients, such as starch, fibers, proteins, antioxidants, vitamin E, iron, potassium, and phosphorous. Cereal bars are widely consumed as a healthy snack as they aid in weight loss, managing blood sugar levels, preventing anemia, boosting energy, improving digestion, reducing cholesterol levels, and preventing the onset of colon cancer.
The global cereal bars market size reached US$ 13.7 Billion in 2021. Looking forward, IMARC Group expects the market to reach US$ 21.6 Billion by 2027, exhibiting a growth rate (CAGR) of 8% during 2022-2027.
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Cereal Bars Market Trends:
The increasing demand for healthy, high nutritional value ready-to-eat (RTE) products due to hectic lifestyles and busy schedules are driving the market growth. Cereal bars contain low sodium, cholesterol, and sugar content and are extensively consumed by working professionals to fulfill their daily dietary requirements.
Additionally, the introduction of sugar-, gluten-, and additive-free cereal bars owing to the rising demand for natural products among increasingly health-conscious consumers is providing an impetus to market growth. Other factors, including easy product availability across different retail channels, the growing participation of individuals in physical activities, and the incorporation of flavor masking techniques to enhance taste, are anticipated to drive the market toward growth.
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As the novel coronavirus (COVID-19) crisis takes over the world, we are continuously tracking the changes in the markets, as well as the industry behaviors of the consumers globally and our estimates about the latest market trends and forecasts are being done after considering the impact of this pandemic.
Competitive Landscape with Key Players:
The report has also analysed the competitive landscape of the market with some of the key players.
- Atkins Nutritionals Inc. (Simply Good Foods Co.)
- Clif Bar & Company
- Eat Natural
- General Mills Inc.
- Kellogg Company
- Kind LLC
- McKee Foods Corporation
- Nestlé S.A
- Otsuka Pharmaceutical
- Quaker Oats Co. (PepsiCo)
Key Market Segmentation:
The report has categorized the market based on product, flavor and distribution channel.
Breakup by Product:
- Snacks Bar
- Energy and Nutrition Bar
Breakup by Flavor:
- Peanut Butter
Breakup by Distribution Channel:
- Supermarkets and Hypermarkets
- Food Specialty Stores
- Convenience Stores
- Online Stores
Breakup by Region:
- North America (United States, Canada)
- Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others)
- Europe (Germany, France, United Kingdom, Italy, Spain,Russia, Others)
- Latin America (Brazil, Mexico, Others)
· Middle East and Africa (United Arab Emirates, Saudi Arabia, Qatar, Iraq, South Africa, Others)
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Key highlights of the report:
- Market Performance (2016-2021)
- Market Outlook (2022-2027)
- Market Trends
- Market Drivers and Success Factors
- Impact of COVID-19
- Value Chain Analysis
- Comprehensive mapping of the competitive landscape
If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.
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