As the senior vice president and chief marketing officer, I am responsible for Denodo’s global marketing efforts, including product marketing, demand generation.

1. Tell us about your role at LexisNexis Risk Solutions I am responsible for leading the company’s insurance data science teams which develop and services our analytics and modelling products. With more than 25 years of experience in data and analytics ac...

1. Tell us about yourself and your role at Mindtech After working in the Software and Semiconductor industries for more than twenty years, I and the early founders of Mindtech – friends who I’d known for a long time

At KORE, we pride ourselves on the ability to craft IoT enablement solutions based upon direct customer feedback. Customer centricity – indeed customer obsession – is a core value at KORE, and I lead from the front on this dimension. I am heavily involved...

Businesses strive to make their presence in their target markets. In a Martech interview on technology innovation

Sales management platforms are crucial for B2B success bringing convenience to buyers and sellers. In an Martech Interview on conversation intelligence

In the creator economy for the next-gen brands, authenticity is everything. So how do you build authentic creator relationships?

In an Martech interview on Digital Experience, Deanna Ballew shares views on how marketers need to find what can enhance digital customer experiences.

1. Can you tell us more about yourself? How did you get into entrepreneurship? I believe that I am a constant learner, a dreamer and a fearless leader. I grew up in the small but progressive city of Ranchi and did my schooling there. After completing my e...

Lynn highlights in an Martech interview on data strategy about how marketing techniques have evolved and how crucial it is to have a comprehensive data strategy

1. Tell us a bit about yourself. What drove you to start Archera? I was born and raised in Seattle, and my entire upbringing was around technology. Both of my parents worked at Amazon and Microsoft in the early days, and my first tech job was at Azure. So...

1. Can you tell us more about yourself and your career before Datatron? I have specialized in product marketing, go-to-market and product management in C-level and director positions. Prior to my current role in startups, I had multiple leadership roles,...

JR Sherman highlights in an Martech interview on event marketing trends and why is it critical to prioritize event marketing in your martech stack.

Laura Haines shares insights in an Martech interview on eCommerce in Metaverse and strategies that brands and marketers

An AOOH solution provides several unique benefits and acts as a touchpoint along the buyer’s journey. But is it the future of retail?