The global Xanthan Gum Market is being driven by an increase in its use in cosmetics. In a variety of pharmaceutical applications, including the formulation of solid and liquid dosage forms, xanthan gum is used as a thickening, suspending, and emulsion stabilising agent. Many foods and other commercial goods thicken with xanthan gum. When used in liquid and semi-solid compositions, it serves as a foam enhancer. Additionally, it dissolves well in both hot and cold water. Xanthan gum is used in skin and personal care products because of its superior flow characteristics and simple pump ability. Xanthan gum is frequently used in skincare products because it stabilises emulsions and gives creams and lotions a creamy consistency. Additionally, xanthan gum is used in personal care items as toothpaste, creams.
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