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The COVID-19 pandemic has pushed several businesses from offline to the online world. You might have spread your business name in your locality with offline advertising. However, dominating the digital world is not easy. You can work with a digital marketing agency NYC and learn the best tricks from professionals.
Make your website mobile-friendly
More than 50% of global web traffic uses smartphones, and the number is increasing every year. You need to be prepared for the surge. Make sure that your mobile visitors can use your website without any issues. A mobile-responsive site will also get the attention of Google, and you will find a higher ranking of your website.
Post longer blogs
Blogging is one of the important digital marketing steps. A digital marketing agency USA will post the best-quality blogs while maintaining the right length. Longer blog posts with in-depth content will generate a higher success rate. On average, the word count of the top-rated content is 1000 to 1500. However, very few websites have blogs of this length. It is also important to make your blogs relevant to your business. Latest products, industry tips, and other similar subjects can be the topic of your blogs.
Make your brand visible on social networking platforms
You cannot avoid social media for your online marketing campaign. There are several social networks, and you need to choose the right one. The New York marketing agency will analyze your business niche and identify the right social platform. You can build your digital presence and reach your customers on social platforms.
Combine content marketing and SEO
SEO is nothing new in the digital marketing world. However, to make your SEO more effective, you can add content marketing. Proper distribution of content will give better SEO results. You may publish videos, visual content, audios, and infographics.
Most importantly, your content needs to be valuable, original, informative, entertaining, and appropriate. Check the type of content your competitors have posted and develop the best quality content.
Create an awesome web design
The best web design plays a role in a successful digital marketing campaign. Hire a team of designers to create a perfect design. They will perfectly design every page, including the landing page. Your visitors will land on the website and move to different pages.
Start an email campaign
You will earn more revenue with your email marketing campaign. Needless to say, your customers will feel appreciated when they receive welcome emails. You will find a higher opening rate of these emails. However, you may also send emails to recover abandoned carts.
Focus on a remarketing campaign
The top digital marketing agency knows the importance of remarketing and guides you to apply the best tactics. Create your Google Ads account and retarget your products on some other sites.
Hire the best digital marketing agency NYC
A reliable digital marketing agency NYC will provide you with the most effective tips and tricks. Consult with these professional marketers and make a deal.